InsaneJournal

Merry Cellars - Great Oregon Wine


My first strategy is creating a very floral and fruity wine for any female drinkers who won't take very tannic and bitter wines. A way this may be achieved is to ad unfermented grape juice back up the wine if it is legal. That will soften the wine and create a much more sugary, fruity taste. I would put the wine for the reason that odd section at shops. The odd section My organization is referring to is the tiny Oregon blackberry and raspberry wine section near the Boones. I've seen these bottles before and they are in the shape of a Bordeaux bottle. They look like that they would fascinate the young female clientele much like malt beverages sold inside beer section. Females attending parties wish to sip on these drinks.

The second idea I have is to promote my fine wine in music. About 6 years ago, a band known as Everclear was very popular worldwide. They originated Portland and in certain of their songs they mention locations in Portland. An example is in one of their songs they mentioned your Portland West Hills. If i could have them talk about my Oregon wine company, it would become an instant success. My entire peer group who listens compared to that music would be enticed to buy my wine. I think convincing a band of this magnitude to mention my winery of vineyard in their lyrics is a challenge.

Another idea I have is to sponsor a professional skateboarder from Portland. All He would have to do is wear apparel with my well-known on it. This is theoretically possible because there are several professional skateboarders from your Portland area. They hang out at the skate park within the Burnside Bridge. Once my peer set (mid 20's) sees this and listen to it's a good wine they may be tempted to buy the wines. Also if the skateboarder goes toward tournaments around the PEOPLE, that could be beneficial on choosing more peer group clients.

A strategy that would promote my wine to any group above age 21 is to possess a "Wine Steward's Pick" in retail stores. A way to try this is to encounter the wine steward when they are not working. Then allow them to have several bottles of your wine and make an attempt to bribe or convince these phones create that "Wine Stewards Pick" label in the store. Nobody is doing anything illegal or against policy about this idea. The phrase "Wine Steward's Pick" is all based on opinion so he would be protected from losing his job. Also you may have him work undercover towards my peer group. Every time he notices a customer in their mid 20's deciding types of pinot noir to buy he'll direct them to my own wine for added sales.

One last technique to entice my peer group is to hold a party or small concert at the winery or vineyard. There definitely is security present to deter anyone from getting way too intoxicated and destroying accessories or vines. Security would probably also prevent any underage attendants at these parties. There is free samples of your wine and there would also be bottles and T-shirts available. wineries, wineries, Oregon Pinot noir